It is the reason why the victory bells ring for 30 minutes after every win.
This rivalry has roots that stretch longer than the game against Texas and Texas A&M.
Since the demise of the Southwest Conference, Tech and TCU have met three times. Tech is 2-1 with a victory in the lone home game. Co-offensive coordinator Sonny Cumbie was the quarterback in that game. Tech erased a 21-0 deficit by halftime en route to a 70-35 victory in 2004. It was the first matchup between the two teams since the death of the Southwest Conference.
The two teams' first meeting took place in 1926 in Fort Worth. Tech was in its second football season and fourth as a school The Horned Frogs won 28-16. Tech and TCU met for five straight years with TCU winning all five.
Led by Sammy Baugh, TCU would win the 1935 national championship. The next season, Tech traveled to TCU with a promise on the line. The victory bells had just been donated and one young man promised to ring the bells all night long if Tech upset the defending national champions.
The Red Raiders upset TCU 7-0 in 1936 and the bells rang all night long. The Lubbock residents were forced to stay up all night due to how noisy the bells are and since then the Saddle Tramps ring them for 30 minutes with the exception of a certain game in 2008.
Tech would win 6 of 8 against the Horned Frogs prior to joining the Southwest Conference. The Red Raiders would score a total of 8 points in the next three games and were shutout twice. Tech snapped a five game losing streak in 1964 with a 25-10 victory in Fort Worth.
The rivalry went back and forth until 1973 when Jim Carlen's Red Raiders finished 6-1 losing only to Texas that season. The Red Raiders would reel off six straight victories before Tech and TCU ended up in a 3-3 tie in 1979.
The two teams would battle to a draw three times in six seasons. The Horned Frogs would win in 1984 before the Red Raiders went on a six game winning streak. Tech finished the Southwest Conference era winning three of the final four games.
Some Tech fans may look at TCU as a former non-BCS team who the Red Raiders should destroy. Those who know the history of the two teams, however, realize that this rivalry has a lot of tradition.
It is no coincidence that the halftime show Thursday night features the Josh Abbott Band. The performance is to be carried out the same night that TCU returns to Jones AT&T Stadium for the first time as a conference opponent.
The musical group asked the Saddle Tramps to record the ringing of the victory bells for their song, rightfully named, "Victory Bells". The song is bound to be performed Thursday. When the song is being played, think of that night in 1936 when Tech defeated TCU for the first time ever and the victory bells rang out all night long.